(MENAFN Editorial) During a research project in University of Illinois, Urbana Champagne- and invented a way to customize the firmware in the traditional audio devices like earphones, headphones and speakers, and enhance its sound experience by 5 times. They took forward their research to their friends in India at IIT Delhi and DTU- , and .
With the techniques learned back in Illinois, the team ended up making a wireless earphone that could deliver much better sound experience than multiple earphone models of Skullcandy and Samsung.
It was pretty evident that the so called Big Brands were selling below average music experience for inflated prices. Youth (including us) loves music and the Big Brands are making it tough for us to enjoy premium music experience by selling devices at sky high prices. says Paras Batra, Head of Marketing.
Being die hard music lovers and also professional dancers in Jazz, the founders thought of changing things themselves and what started as a rebellion, later took form of a registered company, . As a team, they had earlier worked on wearable technology products () which gave them sufficient experience developing products from the scratch.
First Product- Wireless Bluetooth Earphones
has been with focus on- insanely great sound experience and affordable price for the American youth. In the pre-launch phase itself, has sold more than 15,000 and it is quickly capturing the wireless audio market. Leaf is getting huge support from its fanbase and the company plans to make even greater wireless audio products.
Here is what the youth has to say about Reviews-
The companys VISION is- Bringing insanely great music experience to everyone
With every product we will take on a major brand and beat them in music experience with a lower price. Our first target was Skullcandy and their Skullcandy Jib earphones dont stand anywhere near Leaf Ear says Ayush Banka, Co-Founder and Head of Product Research at Leaf.
Leaf is starting the revolution of wireless music in india with our technological expertise.. We have a big chart* at our office with logos of multiple brands that form the pool of brands selling average music quality at exorbitant prices. Skullcandy is already a chosen target and a proven victim. Lets see who is next. says Chiraag Kapil, Co-Founder and Head of Product Design
Ref*: The brand chart / target list present in Leafs office
Leaf Ear is now available on . The company is dedicated to increase the reach of their products and plans to enter the offline retail markets of USA with a strong distribution channel.
</tr> <tr> <tr> Contact InformationName: support Company: leaf Ear
Telphone: -- , -Address: India Email:
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